Whether you realize it or not, you already have a sales funnel.
If you’re thinking, “I do?” then this post is for you.
If you know you have a sales funnel, but you’re not getting the results you want, this post is for you.
If you have no idea what a sales funnel is, but you’re interested in selling, this post is for you.
What is a sales funnel?
A sales funnel is essentially the process your customer walks through from the point-of-discovery to point-of-sale (POS). (The sales funnel can also go beyond POS into additional products and services, but we’re going to ignore that for now.)
There are literally an infinite number of ways you can structure a sales funnel.
But for the purpose of this post, we are going to focus on ONE simple, no-frills method for building a sales funnel. Once you master this five-part sales funnel you can consider other funnels and tweak and modify this one. But if you’re new to the game, start here.